Digital Marketing Grants

Grow your Business with Digital Marketing

Are you still waiting for the right time to adopt digital marketing? Unlock the benefits of government grants designed to encourage businesses to transition their marketing online. Eligible businesses can stack the available grants below.

Grow Your Business Online Grant

As part of the Canada Digital Adoption Program, the Government of Canada has designed the Grow Your Business Online grant. Eligible businesses will receive a micro-grant of up to $2,400 to help with the costs related to adopting e-commerce.

Check Eligibility

Digital Transformation Grant

Focused on providing qualified brick-and-mortar small businesses with a digital assessment, online training and a $2,500 grant to implement their digital transformation plan.

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Get up-to $2,400 with the Grow Your Business Online Grant

Looking to implement e-commerce capabilities to remain competitive? Need to serve existing customers more effectively and attract new customers? With a micro-grant of up to $2,400, we can help with the costs related to adopting digital technologies.

Check Eligibility

You can get funding through the Grow Your Business Online Grant if your business:

is a for-profit business (including for-profit social enterprises and co-operatives)
is registered or incorporated
is consumer-facing (sells goods and services directly to end consumers)
has at least one employee (other than the owner) OR had at least $30,000 in annual revenue in the most recent tax year
commits to maintaining a digital adoption strategy for six months
agrees to participate in follow-up surveys, share data about the experience, and have its name published as a grant recipient

Your business is not eligible if it is:

a corporate chain, franchise or registered charity
a representative of a multi-level marketing company
a brokerage firm, such as real estate agents, investment advisors, insurance agents, etc.
a business that is engaged in online reselling or drop-shipping reliant on third-party suppliers
a wholesale or distribution business and manufacturer (unless you sell directly to consumers)

How can you use your grant?

To develop a new e-commerce website or add functionality to your existing site (e.g. online reservation/booking tools, online ordering systems, electronic payments)
- Redesign of an existing site is not eligible
To install an e-commerce platform (including subscription fees/costs)
To hire a consultant to develop digital marketing for your e-commerce store
To use website search optimization and social media advertising
- Your grant cannot be used solely for website search optimization or social media advertising; such uses must be tied to an overall e-commerce implementation plan and not a standalone item
To track and manage inventory and sales, market to customers, offer discounts, maintain a loyalty program, or increase cyber security using e-commerce software
To pay up to 20% of the total cost of hardware and software

Eligible costs must be directly tied to the sale of goods and services online.

Internet connectivity
Shipping of goods purchased through the e-commerce platform
Purchases made prior to grant approval
Renewal of digital services such as domain names or software subscriptions (including existing e-commerce subscriptions)
Signage and printing
Logo redesign and rebranding
Owner’s salary or current employee salary for executing the project
Purchase of land, buildings or vehicles
Intangible assets such as goodwill, whether capitalized or expensed
Depreciation or amortization expenses
Interest on invested capital, bonds or debentures
Bond discount
Monthly mortgage, loan and/or rent payments
Refinancing of an existing debt
Losses on investments, bad debts and any other debts
Fines or penalties
Litigation
Fees for administrators, including payments to any member or officer of the business’s board of directors
Opportunity costs
Hospitality and entertainment costs
Franchise fees and/or franchise licence costs
Lobbyist fees
New capital expenditures
Consulting fees for submission of CDAP application or any costs not related to the acquisition or set-up of technology solutions

Get up-to $2,500 with the Digital Transformation Grant

The Digital Transformation Grant program is designed to assist small businesses with adoption of technologies. The program will provide training, advisory support and grants to brick-and-mortar small businesses looking to increase their capacity through digital transformation.

Check Eligibility

You can get funding through the Grow Your Business Online Grant if your business:

is a for-profit business (including for-profit social enterprises and co-operatives)
is registered or incorporated
is consumer-facing (sells goods and services directly to end consumers)
has at least one employee (other than the owner) OR had at least $30,000 in annual revenue in the most recent tax year
commits to maintaining a digital adoption strategy for six months
agrees to participate in follow-up surveys, share data about the experience, and have its name published as a grant recipient

Your business is not eligible if it is:

a corporate chain, franchise or registered charity
a representative of a multi-level marketing company
a brokerage firm, such as real estate agents, investment advisors, insurance agents, etc.
a business that is engaged in online reselling or drop-shipping reliant on third-party suppliers
a wholesale or distribution business and manufacturer (unless you sell directly to consumers)

How can you use your grant?

To develop a new e-commerce website or add functionality to your existing site (e.g. online reservation/booking tools, online ordering systems, electronic payments)
- Redesign of an existing site is not eligible
To install an e-commerce platform (including subscription fees/costs)
To hire a consultant to develop digital marketing for your e-commerce store
To use website search optimization and social media advertising
- Your grant cannot be used solely for website search optimization or social media advertising; such uses must be tied to an overall e-commerce implementation plan and not a standalone item
To track and manage inventory and sales, market to customers, offer discounts, maintain a loyalty program, or increase cyber security using e-commerce software
To pay up to 20% of the total cost of hardware and software

Eligible costs must be directly tied to the sale of goods and services online.

Internet connectivity
Shipping of goods purchased through the e-commerce platform
Purchases made prior to grant approval
Renewal of digital services such as domain names or software subscriptions (including existing e-commerce subscriptions)
Signage and printing
Logo redesign and rebranding
Owner’s salary or current employee salary for executing the project
Purchase of land, buildings or vehicles
Intangible assets such as goodwill, whether capitalized or expensed
Depreciation or amortization expenses
Interest on invested capital, bonds or debentures
Bond discount
Monthly mortgage, loan and/or rent payments
Refinancing of an existing debt
Losses on investments, bad debts and any other debts
Fines or penalties
Litigation
Fees for administrators, including payments to any member or officer of the business’s board of directors
Opportunity costs
Hospitality and entertainment costs
Franchise fees and/or franchise licence costs
Lobbyist fees
New capital expenditures
Consulting fees for submission of CDAP application or any costs not related to the acquisition or set-up of technology solutions