At the heart of any successful restaurant is great food. No matter if it is a fine dining establishment, a quick-serve restaurant or a fast food joint, freshly prepared, great-tasting fare is required for continued success.

However, even with great food and amazing service an issue that almost all restaurants, no matter the type, size, or the number of locations face is drawing in a crowd and building a community of loyal guests that will continue to support your establishment. Having a concept and a restaurant environment that is appealing to your target market is important, but having memorable branding and multiple approaches to engaging your potential guests is the key to building your community of loyal guests.

Your website design and social media marketing are a direct reflection of what guests can expect when visiting your restaurant. Does a poorly designed website and inadequately managed or inactive social media truly represent your restaurant’s atmosphere, service, and menu?

The Retailors Group team has worked with restaurants of all sizes and styles across Canada to help them get noticed by building their online presence, growing their following on social media, increasing their email list subscriptions, improving their search engine rankings and creating memorable experiences through in-person marketing initiatives.