What We Do
We offer a tailored marketing approach for home improvement businesses, focused on understanding your goals and delivering results that drive growth in your industry.
Search Engine Optimization
We will improve your search engine rankings by optimizing your home improvement website and helping you build a strong online presence, ensuring customers find you easily
Paid Digital Advertising
Let us help you identify your ideal home improvement audience and launch a targeted digital campaign on the right platform to increase leads and drive more sales
Social Media Marketing
We will manage your home improvement social media accounts by staying active with relevant industry posts and helping you engage with your customers effectively
Content Marketing
We will create original content for your home improvement website and social media through engaging videos and well-written articles that resonate with your audience.
Website Design
Whether you're building a new website or finally launching one, we will tailor a solution for your online presence, including separate city pages to boost local SEO
Marketing Automation
Effectively manage multiple marketing campaigns across various channels and send the right message at the right time based on your customers purchase decision process
Get Started
Take our tailored solution quiz to find out which services will benefit your company
What Our Clients Are Saying
We work with a wide variety of Home Improvement companies, generating leads and increasing their online exposure
Emily Mason, Landmark Home Solutions
Working with the team at Retailors Group is always incredibly enjoyable. The team is knowledgable, professional, and kind. A really great group, and the work is outstanding!
Stephen Morgan, Penguin Basements
By far and away the best SEO company I have dealt with to date. They are right-sized, and more importantly proactive. They take responsibility for online Marketing and SEO in a way far beyond numbers, considering your client demographics and consumer behaviour. Recommended.
Jason Ciot, Southfield Windows & Doors
Our company has been utilizing the Retailors Group services for over a year now and we are glad we switched. Was skeptical at first in regards to SEO ranking but our business has now made it to the first page of Google! They have also completely redesigned our website which we love. Thank you!
Solutions We Provide
We offer a tailored approach to marketing which is focused on understanding your objectives and delivering results that are important to your business.
Online Presence
Designed for businesses looking to establish a professional online presence
Lead Generation
Designed for businesses looking to rank in order to generate more leads online
Growing Your Business
Designed for larger businesses that have multiple services in multiple cities
Get Started
Take our tailored solution quiz to find out which services will benefit your company
Home Improvement Marketing FAQ
Review frequently asked questions about our Home Improvement Marketing services that we've found businesses have asked
The Retailors Group team has helped home improvement companies across Canada build their online infrastructure as well as generate leads online and in-person at events such as home shows and community festivals for multiple trades, including:
- Windows & Doors
- Custom Home Design and Build
- Home Additions and Remodeling
- Complete Condo Remodeling
- Basement Finishing
- Kitchen & Bathroom Remodels
- Garage Organization
- Garage Doors
- Plumbing
- Drain Repair
- Basement Waterproofing
- Heating and Air Conditioning
- Roofing
- Electrical
- Fire, Water and Mold Restoration
- Custom Closets & Storage Solutions
- Flooring
- Landscaping
- Irrigation System Installation & Maintenance
We have adapted our tried and tested approach for each of the above trades to help home improvement companies achieve their individual needs, from brand development and exposure to ranking on the first page of Google for industry-specific search terms and lead generation.
Yes, we do work with multiple companies in the same trade across Canada, however, we limit our partnerships based on service areas. We will only work with a maximum of two similar businesses in any service area. This ensures the best possible results from our efforts for each of our partners.
We have a variety of options to help generate leads for your home improvement business. Our most popular monthly program is multi-faceted and includes SEO, Paid Digital Advertising (both Google and Social media), Social Media Marketing, and Contest Creation.
For Windows and Doors companies and Kitchen and Bath companies, we do offer a guaranteed lead generation program that is not based on a monthly fee but on the number of leads.
Absolutely not, all leads generated are specifically for your company, as we only use your company’s branding for your lead generation initiatives. We do not generate leads under our own or generic branding.
Yes, we have found great success with our Field Marketing and On-Site Sales Assist programs for Home Improvement companies.
Local and national home shows provide a great opportunity for home improvement companies to interact face to face with potential clients. Our team of Field Retailors helps intercept show visitors and attract a crowd to your booth or display while representing your brand in a professional manner. Our team will energetically promote a promotion or a branded contest to get the attention of show visitors, once they begin interacting with show guests they will strategically ask qualifying questions to see if they are a fit for your product or service. If they do match the identified audience, they will be passed on to your sales representatives to continue the conversation about your services.
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